In "Negotiate Like Trump," Daniel Curran unveils the aggressive negotiation tactics that built Donald Trump's empire. Forget win-win scenarios; this book is a battle plan for securing the best possible outcome, even against ruthless competitors. Drawing from Trump's high-stakes dealings, Curran reveals the psychological strategies behind his successes and failures, from leveraging public opinion to mastering the art of calculated unpredictability. Learn to turn nothing into something, walk away to gain leverage, and utilize the good cop/bad cop technique. This isn't for the faint of heart; it's a ruthlessly practical guide for those ready to dominate negotiations and seize control in business, real estate, or any high-stakes situation. This second edition offers enhanced readability for maximum impact.

Review Negotiate like Trump
Let me tell you, "Negotiate Like Trump" is a wild ride! It's not your typical, fluffy self-help book; this one's got grit. The author, Daniel Curran, dives headfirst into Donald Trump's negotiation style, dissecting his successes and failures with a surprisingly balanced approach. Forget the "win-win" nonsense – this book is all about securing your victory, even if it means playing a little (or a lot) hardball.
What I genuinely appreciated was the book's structure. Each chapter is built around a specific case study from Trump's career, whether it's a real estate deal or a political maneuver. This narrative approach keeps you hooked; you're not just reading about abstract concepts, you're witnessing them in action. Curran masterfully lays out the strategies employed, highlighting the key psychological tactics and leveraging techniques. And then, the best part: clear, concise "action steps" to help you apply what you've learned to your own situations. It's not just theory; it's a practical guidebook.
While some might find the book's tone a bit aggressive—it's definitely not for the faint of heart—I found it refreshing. There's no sugarcoating; it's upfront, almost confrontational, mirroring Trump's own style. This directness, however, doesn't overshadow the valuable insights. Curran doesn't shy away from showcasing Trump's mistakes, using them as cautionary tales, which adds significant depth to the analysis. This prevents the book from becoming a simple hagiography and makes the advice more applicable and less likely to lead to disastrous overconfidence.
The book's examples are compelling, ranging from the relatively straightforward to the highly complex. You see how Trump uses confidence, unpredictability, and public opinion to his advantage. You learn about walking away to secure better terms and mastering the "good cop/bad cop" tactic. It’s all presented in a way that makes it easy to understand, even if you’re not intimately familiar with the intricacies of high-stakes negotiations. The lessons extracted, however, are surprisingly universal and easily transferable to various contexts beyond just business and politics.
Whether you're a Trump admirer or vehemently opposed to him, this book offers something valuable. It's a masterclass in understanding power dynamics, leveraging your strengths, and confidently navigating challenging situations. It's a strategic toolkit for anyone looking to improve their negotiation skills, regardless of their personal opinions on the subject of the book's namesake. It’s a bit of a rough-and-tumble read, but undeniably effective. It’s a book that will definitely make you think, and potentially, even shake things up in your own dealings. Highly recommended for those willing to push their comfort zones and embrace a more assertive approach.
Information
- Dimensions: 6 x 0.27 x 9 inches
- Language: English
- Print length: 106
- Publication date: 2024
Book table of contents
- INTRODUCTION: WHY YOU NEED TO NEGOTIATE LIKE TRUMP
- CHAPTER I: TRUMP'S BUSINESS FOUNDATION
- REAL ESTATE POWER MOVES: 1970s-1980s
- TRUMP TOWER
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